Ralph Lauren: now online | August 2018

For over 50 years, Ralph Lauren has been delivering authentic American style that has been at the forefront of the fashion world. From iconic polos and t-shirts to classic shirts and premium knitwear, their collections offer sophisticated designs and timeless style. Established in 1967 and named after its founder, Ralph Lauren began in the world-famous Bloomingdale’s department store in New York. The brand made a name for itself with their iconic polo shirts – something that it still leads the way with. From there, they’ve created a menswear, womenswear and lifestyle dynasty that perfectly reflects the American roots that it grew from. From the preppy look of Ivy League university students, the polo logo has developed into a symbol of cool, laidback style that never goes out of fashion. We’re proud to say that you can get a piece of the iconic label online at EQVVS – and here’s what you can expect.

Timeless classics

Ralph Lauren’s range of t-shirts and polos are timeless classics to suit any style. They offer premium quality and a distinctive look. Perfect for a laidback look that doesn't compromise on style. The Crew Neck T-Shirt is a sharp basic perfect for any outfit.

Crew Neck T-Shirt, £49

Then there’s the classic polo shirt – an item that no self-respecting stylish man’s wardrobe would be complete without. It’s a classic piece that never goes out of style, and the polo logo gives a dash of recognisable style wherever you go.

Custom Slim Stretch Tipped Mesh Polo, £95 | Slim Fit Polo Shirt, £85 | Long Sleeve Marl Polo Shirt, £85

Fresh twists on your favourite pieces

We’re really excited about the Custom Slim Fit Soft Touch Polo – a classic polo shirt given the modern treatment. The soft touch material makes it an easily wearable, slightly less formal option than the classic polo, while maintaining all of the style. The slim cut provides a contemporary silhouette, while the embroidered pony logo is crafted from no fewer than 1,500 individual stitches. Now that’s signature style.

Custom Slim Fit Soft Touch Polo, £90

Colours to excite you

Basics don’t have to be boring – and Ralph Lauren have made their latest range anything but. Whether you’re poolside in the summer or keeping it fresh in through the winter, inject modern colourways into any outfit. These pieces steal the show.

Garment Dyed Shirt, £95 | Traveler Swim Trunks, £40

Autumn/winter essentials

For luxurious comfort that will see you through the winter months. Layer up your outfits with the Ralph Lauren Long Sleeve T-Shirt, a super-soft piece that creates a distinctive look.

Long Sleeve Top, £55

The Zip Through Hoodie gives you a relaxed fit, a soft premium blended cotton feel, and solid style. It’ll be a staple of your off-duty rotation, and something you can rock during your downtime at home or putting the hours in at the gym. It's the hoodie you deserve.

Zip Through Hoodie, £120

Shop the entire Ralph Lauren collection at EQVVS now.